Thursday, April 9, 2009

Gucci Family Coat of Arms

When did the Italian Gucci family come from? What is the family coat of arms? What is the mystery behind the family coat of arms? Now please follow me to the mysterious Gucci.

090410-tracy-gucci-family-coat-of-arms01Gucci family coat of arms was designed by Guccio Gucci, founder of the House of Gucci. In 1950s Gucci came up with it for the first time. On the arms are a knight carrying shied and a luggage, which represents that Gucci House anciently held seats and estates during the renaissance, because in those ancient times only persons of rank, the podesta, clergy, city officials, army officers, artists, and landowners were entered into the records. Taking a closer look, you'll discover above the knight are a rose and a steering wheel representing elegance and strength of Gucci House.

090410-tracy-gucci-family-coat-of-arms021Today the Gucci creative director, Frida Giannini drew the inspiration and element from the ancient coat of arms, utilizing the modern but vintage arms on the leather belt, cuff-link, and bag even tongue of high boots. Furthermore, Frida Giannini added her personal interpretation in it so as to conform to seasonal popular themes. For instance, the Lily coat of arms is sourced from the city flower of Florence where Gucci house was founded. In the Gucci Hysteria Collection, the regal and subtle coat of arms is the focal point of this collection. Besides the strong visual effect, the coat of arms shows Gucci's rich historical heritage as well as brilliant future.

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